"Cheap, paper-thin TV screens that can be used in newspapers and magazines have been unveiled by German electronics giant Siemens. The firm says the low production costs could see the magazine shelves in newsagents come alive with moving images vying for the customers' attention as they move along the aisle. The new technology caused a sensation when it was first made public this week at the Plastics Electronics trade fair in Frankfurt.
The company believes there will also be a market for using them for simple computer games which could be printed on the side of a package or given away free in magazines. The Siemens spokesman said that one square metre of the material costs around £30, and scientists working on the screens said they should be available by 2007." Pics and press release.